Such spirit and enthusiasm at our booth! Automechanika Frankfurt 2022 has been an unforgettable experience for Champion.
We were truly energized to reconnect with our valued partners, visitors, and other professionals from across the industry and unveil our product novelties.
With its innovative novelties and a unique setting, our booth gained substantial attention from thousands of visitors from 175 countries!
Returning to one of the largest aftermarket trade events after a long time, we were truly energized to reunite with our partners and have wonderful conversations with visitors. We have been working behind the scenes over these past four years and it was incredibly rewarding to see the interest and enthusiasm shown at our booth and for our new products. Needless to say, we are already excited for the next edition of Automechanika Frankfurt!
Global Marketing Director
Returning to the fair after 4 years, we unveiled some new novelties at Automechanika, including two new motorcycle products co-developed with the BMW Motorrad World Endurance Team and unique workshops tools such as Champion Bag-in Box and Champion Tilt Oil Cabin – all addressing the recent challenges in the global aftermarket.
We were proud to demonstrate our experience and expertise as a world-leading lubricant manufacturer once again.
It was not only our novelties gaining so much attention from visitors. Our booth also featured a unique mocktail bar and we explored a new world of master blending in cooperation with Bôtan Distillery with a tailored set of cocktails.
Meanwhile, we also held a successful press conference with the attendance of 35 journalists from across 15 countries, who showed great interest to get to know our company and learn about our commercial growth, product launches, and marketing updates.
